Sparksy Design
Brand Identity & Product Campaign
Sparksy Design is an outdoor product studio built around craftsmanship, modular thinking, and technical precision. The brand’s hexagonal mark reflects structure, strength, and a flexible system designed for gear that performs when conditions do not.
This campaign extends the Sparksy identity into product storytelling by highlighting an ice-climbing axe engineered for the harshest vertical environments. The concept pairs the brand’s geometric clarity with imagery that communicates precision, power, and the mental focus required to move through ice with confidence.
Includes: branding • campaign • product
